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“An invasion of armies
can be resisted,
but not an idea whose time has come.”
Victor Hugo, 1852
Christie Communications is based in Santa Barbara,
California, USA
and services clients all over the world.
Christie Communications
800 Garden Street, Suite B
Santa Barbara, CA 93101
805-969-3744 T
805-969-3697 F
e-mail Gillian Christie, founder and CEO, at
gillian@christiecomm.com
11 STEPS TO REALIZING YOUR DREAM
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We schedule a meeting to open a dialogue.
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In that meeting a needs and wants assessment is done. We
meet to collect data on the goals to be accomplished by
our joint interaction.
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A Phase One budget is established to handle any primary
marketing research and immediate Public Relations that will
be needed.
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A Phase One contract is signed to begin marketing research
surveys, marketing strategic & tactical plans, and Public
Relations.
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The market research is completed and tabulated with all
necessary data to formulate a marketing plan while Public
Relations begins media build up.
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The marketing strategic & tactical plan is developed and
the annual budget requirements for all necessary items are
presented and approved.
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The annual contract is presented and signed.
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The implementation program with all of its targets is written
and approved.
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The program is launched, step-by-step and target-by-target
and on schedule.
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The program is monitored, guided, and / or debugged when
necessary.
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The results are monitored, tabulated, and presented via
monthly reports.
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